A well-known cycling broadcast commentator and former Tour de France legend helped launch the Borough's build up to the Tour of Britain spectacular last week.
Former cycling professional David Millar was joined by promising Poynton cyclist Monica, 18, to launch the Stage 3 campaign at Tatton Park on Friday, May 6th.
A track and road racing cyclist, Monica hopes to become a professional rider soon and has signed up to British Cycling's scholarship programme to develop her talent and potential.
The Stage 3 leg of the Tour will take place in the Borough on Tuesday 6th September, when competitors will race from Congleton to Tatton Park, taking in several local towns and villages (including Wilmslow and Alderley Edge) plus the steep climb up the A537 Cat and Fiddle road.
With much of the stage contained within the Borough of Cheshire East, spectators will have the opportunity to see the riders at various points on the route, while at Tatton Park the riders will pass through twice on their way to the finishing line.
Tour of Britain organisers say that past events have seen up to 154,000 spectators per stage and an economic impact of £4.1m per stage.
Cheshire East Council's new Leader Rachel Bailey said: "Not only will this be a spectacular event to watch it will also showcase the Borough of Cheshire East to a huge worldwide audience.
"I urge our local businesses to get behind this, support it and help to make the whole Borough proud to be hosting the Tour of Britain."
The Tour of Britain is billed as the biggest free-to-attend sporting attraction with 20 teams of riders from 10 countries.
David Millar, the event ambassador for Cheshire East and former wearer of the coveted Tour de France yellow jersey, said: "Road cycling is still quite a new sport for the British public.
"It is not just about watching the riders go past, it is about making a day of it and savouring the atmosphere."
Sir Bradley Wiggins and Mark Cavendish, two of Britain's top Olympic competitors, have taken part in the past and the race, which begins in Scotland and finishes in London.
Click here to view the proposed route for Stage 3 leg of the Tour of Britain passing through our area on Tuesday 6th September.
Photo: David Millar and Monica Dew with the Tour of Britain Mascot ToBi, the map of the route and new Cheshire East Leader Rachel Bailey at the launch of the Stage 3 business campaign at Tatton Park. Also pictured are Peter Hodges and Sheldon Phillips from ToB organisers Sweetspot.
