Price hike reduced to 70% over concern it "could negatively impact workers in


Cheshire East Council has reduced the planned increased for long stays at one of the town centre car parks over concerns that it would negatively impact those who work in the town.

However, as reported last week, motorists wishing to park their vehicles in Broadway Meadow car park for over six hours will still be hit by a 70% increase in fares from next month.

Initially Cheshire East Council has intended to hike the charges by over 100%, but following a three month consultation, they reduced the level of price hike and backtracked on plans to designate Broadway Meadow "as a commuter railway station car park".

Explaining the decision a spokesperson for Cheshire East Council told "We received 296 representations during the consultation period, the majority of which, were in relation to the proposed increase in charges at Broadway Meadow car park, in Wilmslow.

"After carefully considering the comments submitted, the decision was taken to not designate this car park as a commuter railway station car park.

"This decision takes into account the views that the car park is not directly linked to the train station and that increasing the charges to a train station car park fee could negatively impact workers in the town.

"There was also a considered risk that the increases in fees, to the proposed levels, would have led to an increased of on-street parking, which would negatively impact local residents.

"We would like to thank everyone who took the time to comment on the initial proposals, as this has led to some changes that reflect the views of local communities and service users."

The new charges at Broadway Meadow, which will be implemented on March 8th, will be: £5.60 for a 6 to 10 hour stay (from £3.30), £11.20 for two days (from £6.60), £16.80 for three days (from £9.90), £22.40 for four days (from £13.20) and £28 for five days (from £16.50).

Meanwhile a quarterly parking permit will go up from £180 to £235 and an annual parking permit will cost £895, up from the current tariff of £655.

At the same time, the hourly tariffs on the other Cheshire East Council-owned car parks - Broadway Meadow, The Carrs, South Street, Hoopers, The Rex, Spring Street, and the Leisure Centre car parks in Wilmslow - will increase by 10p on March 8th.

Broadway Meadow Car Park, Parking, Parking


Here's what readers have had to say so far. Why not add your thoughts below.

Heloise Graham
Wednesday 13th February 2019 at 4:43 pm
I'm virtually speechless.... The Parking Strategy consultation has a few weeks still to run. How can they justify completely ignoring it? This will only increase on street parking problems. Where is the justification?!
Sophie Taylor
Wednesday 13th February 2019 at 4:47 pm
What do you do if you want to reduce complaints about a totally ridiculous parking hike? Offer a even more ridiculous parking hike to start with, then reduce it to make it sound like you are listening.

Raising parking costs will not encourage people to park in designated parking bays, nor will it encourage people to come to Wilmslow for work or recreation.
Nick Jones
Wednesday 13th February 2019 at 4:56 pm
@ Heloise + Sophie..

You have both summed up the duplicitous standard operating practices of CEC...

Say one thing, ignore residents then grab the money !!......

Maybe one of our ward cllrs or deselected cllrs replacements would like to explain...
3 months to the election. Drain the swamp.!
James MacDonald
Wednesday 13th February 2019 at 6:01 pm
Rename our town to Sandbach, then the parking fees will be removed altogether.
Julian Barlow
Wednesday 13th February 2019 at 6:28 pm
“There was also a considered risk that the increases in fees, to the proposed levels, would have led to an increased of on-street parking”.

This is a carefully sculpted statement, if the spokesman for Cheshire East had really considered public opinion they would know that any increase in charges whatsoever is at odds with what the residents want.
Chris Easdown
Wednesday 13th February 2019 at 7:01 pm
What is one of the best ways to stop the decline in retail shop closures
Hike the parking charges!!
Clearly my IQ is too high to be a Councillor
Christine McClory
Wednesday 13th February 2019 at 7:37 pm
Perhaps they’ll use the money to build us a multi-storey on the back of Broadway Meadow? Give us the yellow lines we need, increase parking enforcement teams, etc. CEC are just incredible, indescribable, insulting.
Please send in your comments on the current consultation... despite this travesty of democracy, we have to hope that if enough people respond, they will HAVE to listen.
David Smith
Wednesday 13th February 2019 at 10:51 pm
Oh I see. You can park in Wilmslow for two days for an exorbitant £11.20. Have a look at this link: for "Turn Up And Park" at Manchester Airport where the cost for two days is [if I am not mistaken] £80. So it won't be long before the word gets round that parking in Broadway Meadow for two days and getting a return train to the airport from the nearby station will save a tidy sum. Or you could park your car anywhere on the roads or grass verges where there are no double lines for as long as you want - for absolutely £NOTHING and take the train or taxi for your flight. Last year there was a car parked on Manchester Road opposite Hill Top for several days apparently whilst the owner had flown from the airport. This shows what absolute Wallies our councillors are in coming up with a working scheme to stop someone treating the town of Wilmslow as a car park for anywhere else! The only scheme would be for Wilmslow residents - who pay their council tax to live here - are issued with a resident permit - like the disabled badge - and when displayed in their vehicle allows a lesser car parking charge to be paid or free parking for a limited time in areas that allow this. Anyone else pays a load £more. This way we can designate OUR streets primarily for the parking of residents and the other b*****s can pay to use the car parks [yet to be] provided.
Dave Cash
Thursday 14th February 2019 at 6:20 am
None of the CEC Cllr's, elected to represent a Wilmslow Ward, deigned to attend last night's Consultation, despite Cllrs Ellie Brooks & Gary Barlow producing a Tory newsletter opining on the Consultation.
Only Don Stocton dared to raise head above the parapet.
Wendy Falk
Thursday 14th February 2019 at 10:45 am
The timing of this! I'm speechless...
Pete Taylor
Thursday 14th February 2019 at 9:18 pm
@ Dave Cash; presumably Brooks and Barton will not have the brass neck to put themselves up for re-election, judging by their past (lack of) proactivity.

When do the candidates have to declare themselves?
Raymond James Wallace
Wednesday 20th February 2019 at 11:17 pm
Cheshire East Council defy belief, if they think that putting up the prices to park in the designated car parks is going to take cars of the streets, then the lunatics have definitely took over the asylum. You don’t really have to be clever to figure this one out.
Ade Whitaker
Wednesday 6th March 2019 at 8:05 pm
So I went to the public exhibition tonight where the council were outlining their plans to tackle parking. I tried to raise concerns with a Cheshire East representative about how increasing car parking charges would lead to more people parking on residential streets, displacement problems etc. They refused to even talk about it because apparently car park pricing is dealt with by a different part of the council to the team dealing with the new parking proposals. I tried to stress that surely the price of parking in the town is a key factor in parking habits but they just weren't interested. So - there appears to be a total lack of joined up thinking in CEC.
Oliver Reece
Wednesday 13th March 2019 at 8:45 am
Looks like the charges have increased today, I commute on the train and prices through the RingGo app the council promotes have increased from £3.50 per day to £7.70; that’s more like 120%.

No notification or signage in the car park, and no indication of a parking consultation previously - in the car park that being consulted on, almost like they didn’t want to invite comments. I only found the details of the consultation through google today, now too late.